Skills that Raise all Ships

Don’t be hesitant to learn new digital tools. Your studies may teach you not only that tool, but help you with software generally.  This can also be true of programming and societal languages. For example, language researchers have found that being bilingual helps develop early empathy and aids understanding of language as a whole. It’s a… Continue reading Skills that Raise all Ships

B2B Content Marketing and You

In a sea of information, how can B2B prospects notice you? In this article, I’m considering social media process and content strategy to get people to read and follow through with a conversion in B2B marketing – hopefully beyond just a like, retweet or +1 to include actions such as signing up for a newsletter… Continue reading B2B Content Marketing and You